Business research reports document the progress and provide analyst with a means of \r\ncomparing periods of time, project details and history of growth. While Analyst may rely on a \r\nsuperior memory or the amount of profits companies make each year to gauge their progress, the \r\ndata Analyst collects in reports can serve a number of important purposes. It can help formulate \r\nbudget and marketing plans for the upcoming year. It also can allow to realize which products or \r\nservices are the most successful and which markets company may have overlooked.